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Maximum Payout William Hill
NEW CUSTOMER OFFER! As well as offering a market-leading £2m maximum payout on a multitude of football markets, William Hill also offer new customers £30 in free bets – click here for further details!
- *18+. Play Safe. From 00:01 on 17.10.2022. 3x £10 free bets. Free bets expire after 30 days. New customers signing up through mobile or tablet device only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #Ad
William Hill are the biggest bookmaker in the United Kingdom, with a huge High Street presence. The self-proclaimed “Home of Betting”, William Hill also have an active online customer base which totals over 2 million with plenty of football and horse racing punters favouring the London-based bookmaker.
William Hill are the seventh busiest online gambling site globally and from a value perspective they also offer the very best terms when it comes to maximum betting payouts across the key sports that matter – football and horse racing.
William Hill Maximum Payouts 2023
Maximum daily payouts differ by sport and even by competition with bookmakers offering the biggest payouts across the most popular sports – football, horse racing and golf. William Hill dominate when it comes to maximum daily payouts – giving punters the best chance to win big. Let’s be crystal clear here, bookmakers won’t pay a penny more than their maximum daily limit, so whether you’re a professional large stake player or a recreational double, treble and multiple punter, it pays to place your bets with bookmakers with the highest daily ceiling.
|Sport/Competition||William Hill Max Payout||Best Alternative||Further Details|
|Football, Premier League||£2,000,000||bet365 - £2,000,000||bet365 Further Details|
|Horse Racing, UK & Ireland||£1,000,000||bet365 - £1,000,000||bet365 Further Details|
|Golf, Major Championships||£500,000||bet365 - £500,000||bet365 Further Details|
|Golf, PGA Tour||£250,000||bet365 - £500,000||bet365 Further Details|
|Tennis, Men's Competitions||£100,000||bet365 - £500,000||bet365 Further Details|
|Basketball, NBA||£250,000||bet365 - £500,000||bet365 Further Details|
|American Football, NFL||£250,000||bet365 - £500,000||bet365 Further Details|
FANCY UP TO 5 TIMES MORE MAXIMUM PAYOUT PROTECTION THAN WILLIAM HILL?
Beware William Hill’s non-football maximum payouts can significantly be beaten. In fact do you fancy adding up to 5 times more maximum payout cover across top-level sports? bet365 are undoubtedly Number 1 when it comes to non-football maximum payouts. In fact they cannot be beaten across UK and Ireland Horse Racing, Golf, Tennis, Darts, Snooker, plus American sports including the NBA and NFL.
Our advice would be to have both William Hill and bet365 sports betting accounts, on the basis that William Hill offer the very best maximum payouts across football, with bet365 offering the very best maximum payout profit opportunity across all other sports. It’s undoubtedly a win/win, giving you the best opportunity to win big.
Read more below where we take you through bet365 max payouts including their latest new customer sign-up offer for new customers.
✅ Number 1 overall for Maximum Payouts in the UK and Republic of Ireland.
✅ Up to £30 in Free Bets for new bet365 customers.
✅ You can use code SPORT30 and this link to claim.
- Bet £10 & Get £30 in Free Bets for new customers at bet365. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required. The bonus code SPORT30 can be used during registration, but does not change the offer amount in any way. #Ad
bet365 are the world’s number 1 online betting sports bookmaker and they lead the way when it comes to daily maximum payouts across a vast range of sports. £2m on top-level football, £1m on Horse Racing (UK and Ire), plus up to £500,000 on Golf, Grand Slam Tennis and American Sports make them the market leader.
Current Maximum Payout Ranks
- Football – 2nd; Horse Racing – Co-Market Leader; Golf – Co-Market Leader; Grand Slam Tennis – Market Leader; ATP Tennis – Market Leader; NBA/NFL – Market Leader; Darts – Co-Market Leader.
William Hill Maximum Payout 2023
Football is without doubt the biggest sport for betting on globally and William Hill has no peers when it comes to the biggest payout limits available online. William Hill currently offer a £2 million maximum payout ceiling across top-level football which includes the English Premier League, EFL, UEFA Champions League and International Football, which also includes the World Cup. £2 million competitions covered are listed below:
- English Premier League, EFL Championship + Leagues 1 & 2, Scottish Premiership, UEFA Champions League, UEFA Europa League, La Liga, Bundesliga, Serie A, Ligue 1 and the World Cup.
To put this into perspective, other online bookmakers such as 888Sport and Unibet offer a maximum ceiling of £250,000 for the top competitions and as low as £50,000 across English and Scottish lower leagues. It’s also worth recognising that William Hill’s £2 million ceiling covers Thursday night UEFA Europa League action plus the Scottish Premiership.
The Europa League is big business, but beware as a one popular online bookmaker only pays out to a maximum of just £50,000. The same is true for the Scottish Premiership, where plenty of punters – especially big-fold ACCA players – can fall into the trap of including Scottish matches with bookmakers who will only payout as low as £250,000 daily maximum – that’s just 12.5% of William Hill’s £2 million daily profit ceiling.
2023 William Hill Max Payout
It’s important to maximise online bookmaker maximum daily payouts, as no punter wants their winnings capped. We rate William Hill very highly, especially across football where they are Number 1.
William Hill are one of the online industry giants when it comes to maximum payouts. £2m on football, which includes the English Premier League, English Football League, FA Cup, English League Cup, Scottish Premiership, Scottish FA Cup and Scottish League Cup, cannot be beaten. That level also covers Internationals, the UEFA Champions League, Europa League and top division football across France, Germany, Italy and Spain.
£1m on Horse Racing (UK and Ire) equals anything in the market as does £500,000 on Golf, plus £250,000 on Darts and Snooker.
- Football – 1st; Horse Racing – Co-Market Leader; Golf – Co-Market Leader; Grand Slam Tennis – 2nd; ATP Tennis – 5th; NBA/NFL – 2nd; Darts – Co-Market Leader; Snooker – Co-Market Leader.
William Hill are undoubtedly the very best when it comes to maximum payouts on football betting and their non-sports coverage is excellent as well. But their are some significant weak spots, across tennis and PGA / DP World Tour golf, where you can up your coverage with bet365. William Hill offer £250,000 for Grand Slam tennis which is strong, but across the men’s (ATP) Tour, that drops to £100,000 which is off the pace of £500,000 set by bet365.
For golf punters. it’s also worth recognising that William Hill differentiate between Major Championship golf and PGA / DP World Tour (old European Tour) golf. £500,000 on Majors equals the best in the industry, but that maximum payout drops significantly to £250,000 for PGA Tour and DP World Tour tournaments – which naturally are most weeks of the golf calendar. bet365 offer £500,000 across all Major Championship, PGA and DP World Tour golf full-stop.
Below you’ll find a broad selection of William Hill’s current maximum payouts, and where they rank versus their rivals for key sports. Comparisons are between the following bookmakers: bet365, Betfair Sportsbook, Betfred, BetVictor, Boylesports, Coral, Ladbrokes, Paddy Power, Skybet, William Hill, Unibet, 888Sport.
|Sport/Competition/League||William Hill Max Payout||Rank|
|Scottish League 1&2||£1,000,000||1st|
|Bundesliga/La Liga/Serie A||£2,000,000||1st|
|UK Horse Racing||£1,000,000||1st|
|Irish Horse Racing||£1,000,000||1st|
|Golf - Majors||£500,000||1st|
|Golf - PGA Tour/DP World Tour||£250,000||5th|
|Grand Slam Tennis||£250,000||2nd|
|NFL American Football||£250,000||2nd|
Why Are Bookmaker Maximum Payouts Important?
So why are daily maximum payout ceilings important? When signing up to an online bookmaker we don’t tend to think about the maximum payouts provided by them, but now that we live in a world of huge payouts we should! Online bookmakers work to a set of published Betting Rules which change for each operator. Within these rules are their set daily maximum payouts across the different sports they operator betting markets in. Maximum payouts differ by sport with bookmakers offering the biggest payouts across the most popular sporting markets which are currently football, horse racing and golf.
Bookmakers won’t pay a penny more than their maximum daily limit, so whether you’re a professional large stake player or a recreational double, treble and multiple punter it pays to place your bets with bookmakers with the highest daily ceiling.
Accumulator punters be warned! Including matches from varying competitions and leagues can impact on your winnings. Here’s a statement from a well-known online bookmaker’s terms of business. “Where a multiple bet has been placed which involves events with different maximum winnings limits then the lowest limit will apply.”
Maximum payout William Hill last updated November 2022 but subject to change. Comparisons used on this page are between the following bookmakers: bet365, Betfair Sportsbook, Betfred, BetVictor, Boylesports, Coral, Ladbrokes, Paddy Power, Skybet, William Hill, Unibet, 888Sport.
Please contact us if you spot any changes before we do or check the individual terms from the bookmakers above using the links provided.
William Hill Support & Safer Gambling
William Hill have a comprehensive customer support team which can be reached through:
- Live Chat is available 24 hours a day.
- Email: firstname.lastname@example.org
- UK Freephone: 0800 0856 296
- International Freephone: 00800 3551 3551
- X: @WillHillHelp
William Hill Safer Gambling Tools
As an operator committed to responsible gambling, William Hill have a whole range of safer gambling tools at their players’ disposal as well as offering advice on staying in control of your gambling.
With William Hill you can track all of your gambling activity and access your long term profit and loss, plus they have flexible deposit limit options to ensure you can control how much you spend on a basis that suits you. ‘Reality Checks’ also allow you to keep tabs on how long you’ve been playing so you can manage your time accordingly.
‘Time Out’ options are available for anybody who wants to take a break from using William Hill for a flexible period of time, and of course there’s the option to self-exclude if you prefer.
About The Author - Steve Bamford
Steve has been involved in the gambling industry for approaching 15 years and has extensive experience of using both online and offline bookmakers as well as writing about gambling-related features, offers and promotions.
This experience has helped shape Steve’s approach to sports betting, with a particular focus on the bookmakers who offer better value in terms of extra each-way places, better maximum payout thresholds, and value-added promotions. Steve’s favourite sports for betting on are golf, MMA, boxing and National Hunt horse racing.